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Business Analytics, B.S.

Program Highlights

LEARN TO ETHICALLY ANALYZE DATA
Learn how to use data to ethically tell stories for a profitable career.

FOCUS ON REAL-WORLD SKILLS
Study and practice actual business scenarios to gain confidence and leadership skills.

WORK IN ANY FIELD
Every industry uses data, so we’ll help you forge your own path wherever you are called.

Want more information about this program?

Download a program guide with detailed information on cost, courses, and outcomes

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My favorite thing about the course was how the labs were designed using real data and real situations that are likely asked of data analysts all the time. It was interesting to see what may be asked of me in my field and I thought it was really helpful to get the experience and knowledge for how to answer these questions.

Business Analytics Student

How Much Will I Pay?

two students standing in the sun

Total Program
Sticker Price:

$52,127


Last year

100%

of full-time freshmen students who applied 
for a scholarship received one

$25,324

average grants & scholarships package
for incoming freshman students last year

Roberts' Strategic Pillars

Online, Hybrid, and In-Person Programs In Rochester, NY

ANCHORED IN CHRISTIAN FAITH

You’ll be spiritually prepared for engagement in a diverse world.

CUSTOMIZED EDUCATIONAL PATHWAYS

Whatever your interests and circumstances, you’ll be equipped for your one-of-a-kind vocation.

READY TO
LEAD

You’ll be ready to lead, making meaningful contributions in your profession.

FLOURISHING PEOPLE & COMMUNITIES

Empowered to act in local and practical ways, you’ll make a difference in the communities where you live and work.

Coursework

Interested in seeing what courses you can take? Check out our course catalog!

What Will I Learn?

Business Analytics is essential in today’s data-driven world as companies harness the power of data to make informed decisions, drive growth, and gain a competitive edge in rapidly evolving marketplaces.

The Business Analytics program equips you with essential data analysis skills, including proficiency in SQL and Tableau. You’ll learn to tackle various business challenges using low-code business analytics tools like spreadsheets and dashboards.

Coding is optional and job-focused, practical skills take center stage. Learn to decode business strategies with confidence. Our curriculum prepares you for realistic business scenarios, ensuring you're ready to make strategic decisions in your very first role.

This hybrid Business Analytics program gives you flexibility and helps you build your network with people all across the country.

You’ll study:

  • Tableau, the #1 business intelligence and data visualization tool
  • SQL and Databases
  • Python
  • Visualizations and Excel

Career Outlook

Possible careers include:

  • Business Analyst
  • Data Analyst
  • Analyst
  • Risk Analyst
  • Business Intelligence Analyst / Developer

Career Outlook

Here are just a few successes our graduates have achieved:

Internships

  • Paychex
  • Flaherty Salmin CPAs
  • ESL Federal Credit Union
  • Monro Muffler
  • DeJoy, Knauf, & Blood
  • Allied Financial Partners
  • Heveron & Company CPAs
  • Mass Mutual
  • Monroe Inc.
  • Mengel, Metger, Barr, and Co.

Careers

  • Public Accountant
  • Private (Managerial) Accountant
  • For-profit or nonprofit accountant
  • Controller
  • Chief Financial Officer
  • Fraud Auditor
  • Income Tax Auditor
  • Investment Analyst
  • Government Auditor
  • Economic Crime Investigator
  • Treasurer

Graduate Schools

  • Roberts Wesleyan University
  • SUNY Brockport
  • University of Rochester
  • Syracuse University
  • St. John Fisher University

Frequently Asked Questions

Business analytics is the practice of using data to inform business decisions.

For example, one may study how an initiative or campaign performed at a business to determine how they should handle a similar scenario, strategy, or action.

A business analytics degree at Roberts prepares you with the technical skills needed in the field. You’ll study data visualization tools like Tableau, databases, and real life business scenarios.

You do not need to be a mathlete to be successful in Business Analytics.

While there are some basic math requirements, the field is much more well-rounded than you might think. You'll use a blend of skills. If you're a strategic thinker who loves connecting the dots, you'll do great here.

As a data analyst, you’ll find opportunities in nearly every industry—whether it’s professional sports, marketing, oil & gas, green energy, pharmaceuticals, or real estate. This career path gives you a wide range of options and the security of multiple backup plans.

Yes, but only the basics! We focus on low-code approaches, so you’ll learn just enough coding to be job-ready without unnecessary complexity. The emphasis is on practical skills that employers look for today.

Our Business Analytics program offers flexible hybrid learning options. You can take a mix of online and in-person courses, allowing you to balance your studies with other commitments like sports, work, or family responsibilities.

According to the US Bureau of Labor, the median annual wage for Budget Analysts in 2023 was $84,940. This figure was $99,890 per year for Financial Analysts.

Naturally, the numbers will differ by area, business, and position.

https://www.bls.gov/ooh/business-and-financial/budget-analysts.htm

https://www.bls.gov/ooh/business-and-financial/financial-analysts.htm

Yes! If you come to campus for an individual visit, you can meet with a professor to get an overview of the major and your questions answered.

Yes! At Roberts, we’re dedicated to supporting you. Our Office of Student Financial Services is here to help you make the most of every financial aid opportunity available.

We provide financial assistance to 100% of our undergraduate students, so you can focus on following your calling with confidence.